Resolve Visitor Identity
Progressive identity graph that connects anonymous visitors to revenue
Identity Graph
Merge anonymous visitors into known contacts as signals accumulate
Retroactive Attribution
New identity signals backfill the entire visitor journey automatically
Cross-Channel Stitching
Unify touchpoints across ads, email, social, and direct visits
Track Every Touchpoint
Links, events, and conversions in one place
Branded Short Links
Custom domains, QR codes, and UTM management with click attribution
Event Recording
Pageviews, leads, sales, and custom events on an append-only timeline
Source Attribution
Automatic classification of UTMs, ad click IDs, and referrer sources
Close the Loop on Ad Spend
Server-side conversion dispatch to every major ad platform
Meta CAPI
Send conversions server-side to Facebook and Instagram campaigns
Google Ads
Report offline conversions back to Google for smart bidding
LinkedIn & TikTok
Server-side event delivery for B2B and social ad attribution
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